Hello! We’re a Berlin-based retail consultancy centred on the concept of ‘retail curation’.

In other words, we deliver concepts to fulfil corporate branding and communication strategies in retail environments.

Our speciality is to engage art and new technologies into brick-and-mortar stores to enrich the consumer experience.

our services
Trend Tours / Research
We impart our knowledge of retail and general trends in the form of trend reports, targeted analyses and custom-made Berlin trend tours. Our tours help reflect on the current Zeitgeist, understand global emerging trends and perceive future habits and technology.
Retail / Concept Design
We are ‘brandscapists’. We see brick-and-mortar spaces as the best opportunity for consumers to experience brands in a three-dimensional form, with all their senses. As both designers and artists, we make use of these unique settings by crafting retail concepts that are truly experiential and playful.
Phygital Workshops
Our most recent project has been the development of ELEMENTS, ground-breaking ‘phygital’ workshops for the corporate world. ELEMENTS brings together the creative experience of the Performing Arts with the innovative character of neurosensing technology.



ELEMENTS bring the creativity of dance together with innovative neurosensing technologies. This art-tech workshop mixes the physical and digital into an immersive phygital experience.

Through the use of a Brain-Computer interface, participants are able to interact with unique audiovisuals from their synergic motion and the corresponding brain activity.

Such a journey through dance to the inner self and to the resonance with other’s brains has been designed to develop the potential we all hold for creativity and collective work. It builds on participants’ intuitive ways of interconnecting.

ELEMENTS workshops have been given to corporations, institutions and tech events like Toyota, The London Business School and Wear It Festival, between many others. Self-awareness, innovation, bonding and team building have been key concepts for our corporate workshops.

More info: http://www.innativelab.com/workshops.html

Our works in the past years have been developed for:

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